… , human resource management and corporate image. The main … human resource management
on the corporate image, and … human resource functions and employees’ corporate image …

… communication is a critical link between the corporate identity and the corporate image and
reputation. It subsumes all communications to the companys multiple stakeholders who, in …

… To provide value, management of a company’s aesthetics must go beyond a statement of
one’s ‘corporate identity’. Corporate aesthetics must be managed and planned to provide clear …

… measures, the corrective activity monitoring and the assessment management system. This
article exemplifies how this standard was implemented at the company HIB Rolem Codlea. …

… at corporate identity, followed by the corporate branding process, then the role of corporate
communications in the corporate … corporate communication and image as well as reputation. …

… The purpose of this article is to establish how organisations manage their corporate image
… 350) point out, “the corpus of the knowledge on corporate identity is beginning to reach …

… Corporate identity and corporate image are two concepts, which enterprises use to proove
their confidence and reliable brand. In this study corporate identity and corporate image are …

… of corporate image and the constituting factors. After discussing different definitions of corporate
image, … The authors of this article discuss the topicality of corporate image management …

… The financial consequence of active building of the company image may be in the form of
adding value to it by the investors, which is expressed in creating positive goodwill. It …

… Understanding the role of corporate image in the customer retention decision is a key issue
… with regard to corporate image evaluations, and customer loyalty towards the service firm. …