CORRELATION REGRESSION ANALYSIS OF THE MATERIAL COMPONENT OF BRANDS OF SECOND-LEVEL BANKS REPUBLIC OF KAZAKHSTAN

Authors

  • Tatyana Kovshova SKGU them. M. Kozybaeva http://orcid.org/

DOI:

https://doi.org/10.30890/2567-5273.2019-08-03-051

Keywords:

second-tier banks, brands, key financial indicators, correlation analysis.

Abstract

In the work on the example of the banking sector of the Republic of Kazakhstan for 2004-2017. considered as financial components of a bank’s brand, determining the technical aspect of the quality of banking products and services – fixed assets and intangi

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References

Харский К.В. Благонадёжность и лояльность персонала. – СПб.: Питер, 2003. – 496 с.

Статистика – Показатели банковского сектора на сайте НБ РК за 2004-2017 гг. [Электронный ресурс]. - Режим доступа: http://www. http://www.nationalbank.kz

Левин Д., Стефан Д., Кребиль Т., Беренсон М. Статистика для менеджеров с использованием Microsoft Excel. – М.: «Вильямс», 2014. – 1312 с.

Эддоус М., Стэнсфилд Р. Методы принятия решений / Пер. с англ. под ред. член-корр. РАН И. И. Елисеевой. – М.: «Аудит», «ЮНИТИ», 2015. – 450 c.

References:

Kharsky K.V. The reliability and loyalty of staff. - SPb .: Peter, 2003. - 496 p.

Statistics - Indicators of the banking sector on the website of the National Bank of the Republic of Kazakhstan for 2004-2017. [Electronic resource]. - Access mode: http: // www. http://www.nationalbank.kz

Levin D., Stephen D., Krebil T., Berenson M. Statistics for managers using Microsoft Excel. - M .: "Williams", 2014. - 1312 p.

Eddous M., Stansfield R. Decision making methods / Trans. from English by ed. correspondent member RAS I.I. Eliseeva. - M .: "Audit", "UNITY", 2015. - 450 c.

Published

2019-06-29

How to Cite

Ковшова, Т. (2019). CORRELATION REGRESSION ANALYSIS OF THE MATERIAL COMPONENT OF BRANDS OF SECOND-LEVEL BANKS REPUBLIC OF KAZAKHSTAN. Modern Engineering and Innovative Technologies, 3(08-03), 78–84. https://doi.org/10.30890/2567-5273.2019-08-03-051

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Section

Articles